Nic Long
Huffy BMX Brand & Team Manager
In late 2024, Nic “the Captain” Long became our captain, and Huffy BMX hasn’t been the same since. Nic brings a wealth of experience, passion, and vision to Huffy BMX as our Team Manager. A two-time Olympian and longtime pro racer, Nic’s transition from elite athlete to team leader is a natural evolution rooted in deep love for the sport. Originally from San Diego, California, Nic rose through the ranks of BMX racing to compete at the highest level when he represented the United States at both the 2012 London and 2016 Rio Olympic Games.
More about Nic
The Athlete
Over the span of his racing career, Nic racked up major accomplishments, including multiple national titles, 2 BMX World Cup win, a bronze medal at the World Championships, and silver and bronze Pan American Games medals. His powerful riding style and tenacity made him a consistent podium threat, and his near-podium finish in Rio cemented his place among the sport’s elite. Nic’s racing resume speaks for itself, but it's his leadership and mentoring ability that truly sets him apart today.
Notable Finishes
- 2010BMX USA National ChampionshipGold Medalist
- 2011Pan-American GamesSilver Medalist
- 2013BMX USA National ChampionshipGold Medalist
- 2015Pan-American GamesBronze Medalist
- 2016UCI World ChampionshipBronze Medalist
- 2016Rio Olympics4th Place Finish
- 2025UCI World Championship - Master ClassBronze Medalist
The Leader
Now serving as both Vet Pro racer and Brand & Team Manager for Huffy BMX, Nic leads by example. He supports the freestyle riders and racers while also helping to shape product development, marketing strategy, and team culture. With firsthand insight into what riders need to succeed, Nic brings a rider’s mindset to every frame design, team trip, and competition strategy.
Nic also gives back to the community through his popular “Clinic with the Captain” sessions, where he shares his years of experience with young riders across the country. Not to mention, he does an annual fundraiser for young racers at the Grand Nationals called the Duffel Bag Dash. A proud advocate for BMX at all levels, Nic encourages growth, inclusion, and resilience in the next generation of riders—passing on the same drive that fueled his own success.
At Huffy, Nic was the needed piece to drive Huffy onward and upward: a rider’s rider, a thoughtful leader, and a respected voice in the sport. His impact reaches beyond the track, helping guide the brand into a new era of innovation and authenticity.
We’re proud to have Nic at the helm—leading the charge, building the team, and showing that BMX is more than a sport—it’s a way of life.
Fun Questions
What are your favorite accomplishments?
You get to bring one movie character on a road trip from the East Coast to the West Coast. Who are you bringing?
Bike Check: What Nic Rides
Components
- Frame:
- Huffy v2 Prototype
- Forks:
- Hero Thunderbolt Fork
- Cranks:
- Hero Direct Drive
- Chain:
- Shadow Conspiracy 3/32 Race
- Pedals:
- HT SX
- Wheels:
- Stay Strong v3 Carbon cassette
- Brakes:
- Stay Strong Bengal Disc
- Stem:
- Stay Strong 60 Top load
- Bars:
- Stay Strong 8.5 Straight bar
- Grips:
- Stay Strong ODI lock on
- Seat:
- Stay Strong Pivotal
- Post:
- Stay Strong Pivotal
- Clamp:
- Stay Strong
- Tires:
- Odyssey Super Circuit 2.10
- Tubes:
- Twitch 1.75
- Plate:
- CRIT
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